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On May 22, 2019, a federal district court largely denied a facial challenge by Disney, Viacom, and several online advertising networks to claims alleging these defendants violated the privacy rights of children by collecting data through online gaming apps.

In McDonald v. Kiloo APS,[1] the defendants consisted of two groups: the developers who created the gaming apps and made them available for download, and the mobile advertising and app monetization companies who provided software code inserted into the gaming apps to collect user data for advertising purposes. The defendants allegedly collected a variety of data from the children’s devices without appropriate consent, including the IP address; the specific device name; IDs for Apple and Android devices; the device’s International Mobile Equipment Identity; the timestamp at which an advertising event was recorded; and device fingerprint data (the user’s language, time zone, country, and mobile network).Continue Reading Federal Court Allows Children’s Online Privacy Claims Against Disney, Viacom, and Online Ad Networks That Collected Data from Gaming Apps to Go Forward

On March 21, 2019, the Advocate General (AG) of the highest EU Court (the Court of Justice of the European Union (CJEU)) issued an opinion (opinion) in the Planet49 case[1] on what constitutes valid consent for cookies under the Data Protection Directive, the GDPR, and the e-Privacy Directive.

In particular, the AG opines that: 1) a pre-ticked checkbox that users must untick to refuse consent does not constitute valid consent; 2) consent for cookies should not be bundled with other consents; and 3) users must be informed about the cookies’ lifespan and the third parties accessing the cookies. AG opinions are not binding on the CJEU, but are often influential. If the CJEU follows the AG Opinion, it will likely impact widely-adopted cookie consent practices in the EU and underlying business models that rely on such consent.
Continue Reading CJEU Advocate General Opinion Calls for Active and Separate Cookie Consents